Includes vital industry information, Internet strategies, and moreAn Insider's Look at the Dynamic World of Sports MarketingSports marketing is a prestigious--and challenging--career. "The Ultimate Guide to Sports Marketing, " Second Edition, " "will show you how to get your foot in the door and, once inside, construct a solid career in virtually any sport-related field you choose.The first book to go behind the scenes to examine "all "the fun...
CHF 51.50